The Project

Situation:

Aspen One wanted to honor the life of Jim Crown, owner and Board Chair with an original design.

Objective:

Design a commemorative logo for Jim Crown that would be seen across Aspen mountain.

What We Did:

Working alongside artist and Aspen family matriarch, Paula Crown, we designed a one-of-a-kind metallic pin featuring Jim Crown’s signature and initials to be featured on every team members’ jacket on-mountain. Because of the positive sentiment around this work, Art & Parcel has continued designing graphics for Aspen’s apparel line.