The Project
Situation:
Before trillion was trillion it was a concept in a founder’s mind. With little experience in branding and marketing the founder needed a partner to take the idea and turn it into something real.
Objective:
From product concept create a brand that signals a new era in skincare and that enlightens people to the power of their own skin through formulations that optimize their microbiome.
What we Did:
We started by developing a brand foundation that was centered on illuminating skin’s magical powers. With the strategic foundation in place naming and the visual language was developed. We then created the social content strategy, packaging and in box posters, and designed the website.
The Collective
Producer:: Gal Friday
Photographer: Allie Halloway
H/MU Artist: Abby Berni
Models: Euro, Shanika, Erika
The Project Collective
Producer:: Gal Friday
Photographer: Allie Halloway
H/MU Artist: Abby Berni
Models: Euro, Shanika, Erika